The Double Diamond is a design framework that describes a process of divergent and convergent thinking across two phases: understanding the problem and developing the solution.

The model emphasises exploring widely before narrowing focus.

Examples in Action

  • Broad user research followed by clear problem definition
  • Generating many solution ideas before selecting one
  • Separating problem discovery from solution validation
  • Structuring research and design work

Typical Outcomes / Results

  • Better-defined problems
  • Reduced solution bias
  • More relevant and effective outcomes
  • Improved alignment across teams

This glossary entry reflects widely used design thinking frameworks.

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